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St. Jo Frontier Casino

A casino floor that sells itself, from the PA to the parking lot.

On-premise PA announcements
Promotional videos
Print
Traditional + AI
+27%
Promotion participation
2x
Drawing entries vs. prior year
40+
PA spots and videos a year

Sample figures. Final results coming soon.

The ask

St. Jo Frontier runs tournaments, drawings and giveaways every month. They needed those promotions to reach the players already on the property, not just the ones reading the mailer.

What we did

We wrote and produced the on-premise PA announcements, cut promotional videos for the floor screens and social, and designed the print that ties it together, from direct mail to table tents. One look and one voice at every touchpoint.

Next case

Desert Diamond Sports →

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